Place Multiple Ad units
Google allows each web page to show three ad units and three link units per page, you should be using all six units on each page on your blog or website. Remember that the best way to measure the effect of multiple ad units is to check the effectiveness of ad placement by measuring your overall earnings.
Multiple ad units may prove particularly successful for:
- Pages with lots of text, requiring users to scroll down the page.
- Forum or message board pages, particularly within threads.
- Pages where only smaller ad formats (such as the 125 x125 button) will fit.
- Tip for maximizing multiple ad units: make sure that the ad unit with the best placement on the page is the ad unit that appears first in your HTML code. This will help ensure that your prime ad real estate is occupied by the ads that place highest in the auction and will generate the most revenue for you.
- Find out how to define the first ad unit.
Place the Ad units in good spotDepending on the type of content and web design format, you can tweak the page and place the ads in the best spot where the ads are visible. In order to maximize click-through ratio you can employ several tactics such as blending in ads into the body of the content and having a sidebar that displays Adsense ads as well as additional links to free content on your site. This way, the user is almost forced to see the ads while investigating what additional topics are on your website.
Optimize the ads on your blog
When working with a blog, you're facing some interesting ad implementation challenges: a predetermined page format, highly targeted content, and regular visitors, among other things. To make the most of your readership and content, here are a few suggestions:
Blend ads into your blog
To increase the likelihood that your readers will see and click on your ads, blend your ad units into the background of your blog. Choose a bold color for the ad title to help draw attention to your ads, then make sure that the background and borders of your ads are the same color as the background of the area where the ad is placed.